- Analyze the market conditions
- Profile analysis of buyers
- Define a personalized marketing plan
- Establish a pricing strategy
- Plan the listing schedule
Milestone Phases to a Successful Close
The Home Selling Process
Strategic Preparation
Advance Preparation
- Make the property ready for showings and marketing
- Pre-listing evaluations
- Moving images and video
- Development of promotional materials
- Complete bundle of disclosures
Marketing
- Submit listing for distribution of national listings
- Launch of website, video, photography, and all online marketing
- Distribution of Open House schedules and invitations
- Initiation of direct and email marketing
- Signage and promotion
Showings
- Prepare the property before each showing
- Broker Caravans
- Open House
- Evening events
- Showing by appointment
Offers
- Provide disclosure packet
- Assess the buyer’s financial capabilities
- Evaluation of offer conditions
- Counters, negotiations, and addendums
- Accept Offer
Escrow
- Review of preliminary title report and documentation
- Timing of contracts and escrows
- Buyer’s home inspection
- Evaluation and lenders underwriting
- Completion of documents
Closing
- File audit
- Sign and review the documents
- Vacate and tidy property prior to transferr
- Funding for loans